Source: Straits Times 2024, Milieu Canvas 2020
Bus Stop Advertising
3.75 millionbus rides per day*
50%Of those who are regularly exposed to bus stop ads visit Orchard Road at least once a month
New Digital Screens in the Heartlands
Reach the Masses with Enhanced Brand Experience
100Digital Screens Islandwide
28MWeekly Impressions
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Data-driven OOH for bus stop advertising
Rich location data makes a difference by enabling informed decisions on the choice of media at our bus shelters. Mobility insights from our Streetside Audience Measurement fuel campaign optimisation, relevance and audience targeting to distinguish exceptional brands. By using points of interest, reach and audience impressions, advertisers can tailor media plans according to OOH campaign objectives.
Guaranteed visibility in prime advertising locations
We curate advertising networks along popular commuting routes, offering media spaces of the best quality in the prime locations to connect brands with audiences.
Wide-ranging selection of bus shelters islandwide situated near residential town centres make an impression on residents during their regular activities, while businesses will be well placed to heighten presence among PMET in the Central Business District for optimal exposure.
Nearly half of affluent shoppers visit Orchard Road once a month or more. Strategic placement of our OOH media sites at bus shelters amidst international brands reach out to this premium audience, building brand stature while driving well-heeled tourists and shoppers directly to stores nestled in this retail haven.
Innovative advertising campaigns
We work with brands to realise their creative vision and to transform the transport experience. Inspired by a spirit of innovation, our experienced in-house team has created life-sized custom builds, dynamic OOH ads and interactive DOOH, seeing an idea through from conceptualisation to fruition while being committed to the highest standards of quality.
Inspire audiences with our media solutions here
