51%
prefer watching movies in a theatre
Our cinema advertising network provides both maximum coverage for cinema ads and targeted brand exposure to PMEBs, families and millennials.
prefer watching movies in a theatre
(Source: YouGov Profiles, 2025)
visit cinemas at least once a month
(Source: YouGov Profiles, 2025)
movies watched per person. Singapore has one of the world's highest cinema attendance rates.
(Source: CNA, 2025)
enjoy watching advertisements at the cinema
(SOURCE: YOUGOV PROFILES, 2025)