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Sustainable Solutions. Our Priority.

Since its inception, the JCDecaux Group has been committed to working proactively with its clients as well as with cities, transport companies and airports to improve the urban environment.

The Group has become one of the world’s leading outdoor media companies through developing innovative products of the highest quality while adhering to rigorous ethical standards. It is JCDecaux’s continued dedication to these values that will maintain its industry leading position.

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JCDecaux was founded on a sustainable business model, providing a service in exchange for advertising revenue. This principle is now woven into the fabric of the business through a comprehensive approach to corporate social responsibility.

In practice. Six Strategic Priorities.

In 2014 we implemented the Sustainable Development Strategy across the business and its subsidiaries across the world. The six priorities are born out of the three core pillars of sustainable development and encompass all our business activities.

Environmental Priorities

Reduceour energy consumption
Reduceour other environmental impacts


Social Priorities

Deploya group-wide health & safety policy
Implementan ambitious group-wide social policy

Stakeholder Priorities

Reinforcesustainable development in the purchasing policy
Strengthenemployees commitment towards sustainable development

BUSINESS MODEL. Responsible and sustainable.

Developed by Jean Claude Decaux in 1964 with the advertising bus shelter, our business model enables us to innovate continuously to meet the needs of cities and citizens and to deliver smart and responsible solutions.

Find Out More About Sustainable Development