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The Global Shopper

A Shopper's Paradise

 

Changi Airport is among the top 3 airports with duty-free and travel retail sales exceeding US$1.5 billion

(Source: Generation Research)

50% 

of Changi duty free sales are made by Chinese and Singaporeans

(Source: Changi Airport Group 2018)

77% 

of Changi Airport passengers remember seeing advertising at the airport

(Source: JCDecaux Airport Survey 2018)

The Desirable Audience

Enabling brands access to the influential in the Asia Pacific region


A leading transport hub not just in the region, but in the world

Business Decision Makers

 

77%

of business decision makers are more likely to consider B2B brands that advertise in airports

(Source: Connecting with global business decision makers, JCDecaux)

Visitor Arrivals from China


17% of Singapore's international visitor arrivals by air in 2019 are Chinese travellers

(Source: Singapore Tourism Board)

The Singaporean Traveller

 

Singapore residents pass through Changi Airport at least twice annually

(Source: Singstat 2018)

UPWARD TREND OF OUTBOUND DEPARTURES
In Millions

Singaporeans have extensive desire to travel

 

3.1% growth in outbound departures between 2015 and 2019