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OOH & Mobile Drive-to-store
Integrating offline and online marketing channels
Our OOH and mobile drive-to-store solution enables advertisers to retarget outdoor audiences on mobile devices using real-time location data. Captivate and convert audiences with various ad formats to direct traffic to nearby stores or online catalogues.
Post-campaign measurement data enables advertisers to evaluate the impact of drive-to-store marketing campaigns in Singapore as an added layer of accountability.
JCDecaux, in partnership with S4M, is offering this brands this dual-screen strategy comprising outdoor advertising public screens and mobile advertising on private screens.
Synergy in brand messages on OOH and mobile
Achieve synergy across multiple audience touchpoints with 4 simple steps
Discover the benefits of combining an OOH and mobile drive-to-store solution
The integration of OOH with mobile demonstrates an incremental effect on campaigns. Consumers exposed to both the OOH and mobile advertising were up to 2 times more likely to visit stores compared to consumers exposed to OOH media alone.
View case studies here.