Following the recent announcement of the launch of JCDecaux’s new site at Suntec City, AIA marked the milestone event of firsts by putting up a head-turning lenticular display as part of promotional efforts for its Savest plans at the Retail Wall which is placed at a key traffic junction between the Suntec City basement and Level 1 of the Convention Centre.
The site was chosen due to its strategic location and ability to capture 100% of the premium shoppers at Level 1 of Suntec City. Through the display, AIA was able to reach out to a wider audience through increased visibility, achieving greater brand awareness in the process.
rategic location and ability to capture 100% of the premium shoppers at Level 1 of Suntec City. Through the display, AIA was able to reach out to a wider audience through increased visibility, achieving greater brand awareness in the process.
AIA | Suntec City Retail Wall April 2016
The site was chosen due to its strategic location and ability to capture 100% of the premium shoppers at Level 1 of Suntec City. Through the display, AIA was able to reach out to a wider audience through increased visibility, achieving greater brand awareness in the process.
rategic location and ability to capture 100% of the premium shoppers at Level 1 of Suntec City. Through the display, AIA was able to reach out to a wider audience through increased visibility, achieving greater brand awareness in the process.